Where Matriarchal Leadership, womb-led Messaging & Business Growth Meet
Build a matriarchal business that people want to buy from, belong to, and grow with.
I work with artists, visionary leaders, coaches, practitioners, and creative founders who want to turn the depth of their work into a compelling brand, a thriving community, and offers that generate meaningful income.
Through matriarchal brand messaging, offer strategy, and somatic leadership, we make your work easier to understand, desire, and invest in, while building the foundations for it to reach beyond what you can personally carry.
Your ambition, your roots, your pleasure, and your care for the world ALL belong in the business you’re building.
This work was born from the questions traditional success couldn’t answer.
I spent years in creative industries designing, building, producing, and bringing ideas into form. I knew how to work hard for something I believed in. I also knew what it felt like to keep creating while my body was asking me to live differently.
Somatic work changed how I related to my own ambition, expression, and leadership. As I moved into the business coaching world several years ago after scaling my somatic coaching business to my first 100K, I began asking deeper questions about the models we were being taught to follow.
Why was growing a business so often tied to becoming more personally visible, available, and indispensable? Why did so much messaging strip the complexity out of someone’s work until she sounded like everyone else? Where was the conversation about what our success made possible for the people around us?
I wanted to earn well from my work and double my income. I wanted a community that cared about what we were creating together. I wanted to put money toward people and causes I loved beyond the industry I was now part of. And I wanted a business that could make room for my freedom in life as it grew.
Those desires continue to shape my work.
Today, I support founders find the language, offers, and ways of leading that allow their businesses to express more of what they believe. We work on the practical details of making sales and serving clients alongside the bigger questions of matriarchal leadership vs capitalistic patriarchal ways of building, how responsibility is shared, relationships are cultivated, and wealth is created and circulated.
about ME
Before I was a business mentor, I was a fashion designer.
I spent over a decade designing, building brands, and bringing creative visions into form, including working with artisan women in Iran. That experience taught me to pay attention to how an idea becomes something people can experience, value, and buy, and to the people whose skills make it possible.
I’m originally from Iran. I moved to the United States at eighteen, later returned to Iran, and now live in Toronto. Moving between these places has shaped my relationship with belonging, expression, women’s power, and the freedom to build a life of our own choosing.
I’ve built a multiple-six-figure business around my own framework and created a brand with both an engaged community and strong sales. I know the work of building relationships with people who read, respond, participate, and invest.
I’ve coached dozens of business owners, from women developing their first offers to established six-figure founders working toward greater income, reach, and impact. My work brings together messaging, positioning, offer development, and years of somatic study and practice.
I’ve also circulated thousands of dollars toward causes I care about, including families affected by war in Iran and artisan women. Having the resources to contribute in these ways is part of why I care so deeply about women earning well.
The questions I bring to business are both personal and practical. How do we communicate our work without editing away everything that makes it ours? How do we build offers people want while preserving the depth of the experience? How do we grow a business that supports our lives and strengthens the relationships around it?
These are the questions I help my clients turn into decisions, language, and structures they can actually use.
Matriarchal leadership shapes how your business grows.
It shows up in the promises you make when you sell, the experience you create after someone joins, the authority you share with collaborators, co-coaches, guest speakers, team members and the way you use the money your business earns.
Together, we look at how these choices fit together.
We develop messaging that speaks to what your clients want while expressing your perspective with clarity. We shape an offer suite that gives people meaningful ways to enter and deepen into your work. We explore how community, shared practice, and collaboration can support transformation as your reach grows.
And we work with what these changes ask of you.
It can take courage to say what you believe clearly enough that someone might disagree. To make a direct invitation to buy. To trust another person’s judgment. To stop making your availability the answer to every need in the business.
Somatic work gives us a way to meet these moments with more awareness and choice. We pay attention to what happens in your body and relationships as you practice the leadership your vision requires.
The aim is a business where your message, your offers, your relationships, and your financial decisions support the kind of success you want to create not just for yourself but for the world at large.
Learn about our services
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Personalized mentorship for founders ready to strengthen their messaging, refine their offers, and make clear decisions about their next stage of growth.
We look closely at your business, from what people understand about your work to what they buy and how you deliver it. Together, we develop language that communicates its value, offers that fit your clients’ desires, and a strategy you can put into practice.
Somatic support is woven into the work, giving us space to address the patterns that show up around selling, visibility, money, boundaries, and leadership. Bring the complexity of your vision and the practical decisions you need help making.
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A six-month group experience bringing together business strategy, matriarchal messaging, and somatic leadership.
Through group calls and individual support, you develop the message, offers, and practices that help you grow a business you recognize yourself in. We work on communicating your perspective, inviting people into your offers, and following through on the decisions that move your work forward.
You do this in community with other founders, with room to be challenged, supported, and known as you build. Your business becomes a place to practice expressing yourself, receiving support, earning well, and taking your vision seriously.
What My Clients Say About Working with Me
